Full Job Description
Exciting Opportunity: Digital Content Strategist in Manchester, CT
Are you a passionate storyteller with a knack for creating compelling digital content? Do you have the analytical skills to enhance online visibility and drive engagement? If so, we are looking for you! Join us as a Digital Content Strategist at Amazon, a global leader in eCommerce and technology, right in the heart of Manchester, Connecticut.
About Us
Amazon is not just a place to shop; it’s a cultural phenomenon that transcends borders. We aim to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online. Our Manchester office is the hub for our digital marketing strategies. We’re dedicated to innovation and excellence, and we’re excited to add a talented Digital Content Strategist to our dynamic team.
Your Role
As our new Digital Content Strategist, you will be responsible for crafting innovative, engaging, and data-driven content strategies that resonate with our audiences across various platforms. You will collaborate with cross-functional teams including marketing, product development, and UX design to deliver cohesive brand messaging.
Key Responsibilities
- Develop and implement comprehensive content strategies that align with business objectives and meet customer needs.
- Conduct thorough research and analysis to identify content performance metrics and trends.
- Collaborate with creative teams to generate compelling and engaging content for websites, blogs, social media, and email marketing campaigns.
- Oversee content calendar management to ensure timely delivery of content across all platforms.
- Optimize existing content for SEO to enhance discoverability and reach.
- Perform A/B testing to evaluate content effectiveness and refine strategies accordingly.
- Monitor and analyze web traffic metrics, social media engagement, and customer feedback to continually improve content effectiveness.
- Stay updated with industry trends, emerging technologies, and best practices in digital marketing and content strategy.
Who You Are
The ideal candidate is a creative thinker with excellent writing and communication skills. You should possess a strong analytical mindset, with a solid understanding of SEO principles and digital marketing trends. If you thrive in a fast-paced environment and enjoy collaborating with diverse teams, this position is perfect for you!
Qualifications
- Bachelor's degree in Marketing, Communications, or a related field.
- 3-5 years of experience in digital content strategy, preferably in a corporate setting.
- Strong portfolio showcasing content development across various platforms.
- Proficient in SEO best practices and tools (Google Analytics, SEMrush, Ahrefs, etc.).
- Excellent project management skills with an ability to meet deadlines.
- Strong oral and written communication skills.
- Experience with social media platforms and email marketing.
Why Work with Us?
Joining Amazon means more than just a job; it’s a chance to be part of a vision that is reshaping the commerce landscape! Here are just a few reasons to consider a career with us:
- Innovative Environment: We foster a culture of creativity and innovation that empowers you to bring your ideas to life.
- Career Growth: Your professional development is our priority. Enjoy ample opportunities for advancement within a rapidly growing company.
- Comprehensive Benefits: Enjoy a competitive salary, health benefits, a retirement plan, and generous paid time off.
- Diversity and Inclusion: We are committed to building a diverse and inclusive workplace where all employees feel valued.
- Work-Life Balance: Our flexible work arrangements allow you to balance your professional and personal life effectively.
Application Process
Ready to revolutionize the digital content landscape with us? If you meet the qualifications and are excited about this opportunity, we’d love to hear from you! Please submit your resume, a cover letter outlining your experience, and examples of your portfolio showcasing your work as a Digital Content Strategist.
Your digital journey starts here—take the leap and join our team in Manchester, CT.